12 Best Competitor Analysis Tools for a Winning Edge in 2026
Staying ahead means understanding your competitor's every move, from their ad spend and SEO rankings to what AI chatbots are saying about their brand. The…
TrackMyBiz Blog
Insights on AI, brand monitoring, and digital reputation management
Changing google search location: Quick Tips for Local SEO
Knowing how to change your Google search location is a fundamental skill for anyone who needs to see search results from a different city, state,…
Reddit sentiment analysis: A Practical Guide to Brand Monitoring
Reddit sentiment analysis is all about using Natural Language Processing (NLP) to figure out the emotions and opinions tucked away in Reddit posts and comments….
Modern Branding and Visibility A Guide to Thriving in the AI Era
Effective branding and visibility used to mean being the answer when a customer typed a question into Google. That's still part of the story, but…
A Modern Guide to Localized Keyword Research
Localized keyword research is all about figuring out the exact words and phrases real customers are typing into search engines when they're looking for products…
AI Mentions of Your Business: The Ultimate Guide to Tracking & Influencing LLMs
Have you ever asked ChatGPT or Gemini for the best solution in your industry, only to see it confidently recommend a competitor? Or worse, found…
Your Guide to Building a Modern Share of Voice Calculator
Think of a share of voice calculator as a way to measure your brand's visibility against competitors. At its simplest, it's just your brand's performance…
Share of Voice vs Share of Market A Guide to Winning
Here’s the deal: the difference between Share of Voice and Share of Market is really about looking forward versus looking back. Share of Voice (SOV)…
Share of Voice Marketing for Modern Brand Dominance
Picture your market as a giant, noisy room where everyone is talking at once. Share of voice marketing is simply a way to measure how…
A Practical Guide to Measuring Earned Media Value
So, what exactly is Earned Media Value (EMV)? Think of it as putting a price tag on all the organic buzz your brand generates—the kind…